"International Journal of Geography, Geology and Environment"

Author(s): Kayalvizhi S, Midhun Kumar R, Ragul S, Rajaravi C and Sridhar N

Abstract: This study provides an in-depth analysis of the coconut value chain in Pollachi, Tamil Nadu, with a focus on identifying the key challenges and opportunities that shape the industry's growth and profitability. The research reveals that the coconut value chain is characterized by inefficiencies, including the dominance of middlemen, price volatility, and limited market access, which significantly impact farmers' earnings and profitability. The study highlights the critical role of value addition in enhancing profit margins and competitiveness, but notes that small-scale farmers face significant barriers in accessing finance, technology, and infrastructure, which limits their ability to participate in value-added activities. The research also examines the impact of government support programs and initiatives aimed at promoting the coconut industry, and identifies areas for improvement, including increasing awareness and accessibility of support services. Furthermore, the study explores the potential of export markets for coconut products and identifies key challenges and opportunities, including logistical and certification issues that need to be addressed to enhance the industry's global competitiveness. Overall, the study provides valuable insights into the complexities of the coconut value chain and highlights the need for a multi-faceted approach to address the industry's challenges and unlock its growth potential.

DOI: 10.22271/27067483.2025.v7.i7a.381

Pages: 22-28 | Views: 1135 | Downloads: 625

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